Careers at Flywheel Digital
Digital Advertising Lead
Vancouver (remote), BC, Canada .
full-time . March 11, 2021
Description
Introduction
If you look at a business and immediately wonder what their cost to acquire a customer is, this job is for you.
We’re looking for a talented Digital Advertising Lead to join our small team of experts at Flywheel. If you’re the right person, you understand that great advertising online is performance-based, and that performance is a function of strategy, creativity, and technical execution. You’ll report to our Account Director and be responsible for the full scope of executing ad campaigns, from planning through to reporting. You’ll manage a small team that we expect to grow over time.
This is a full-time, remote-first position with the option to work out of our COVID-safe office in Vancouver's Chinatown district. You’ll get to work with clients across a wide variety of industries with a focus on digital-first businesses. That means primarily eCommerce, SaaS, and high-customer-value companies. Our clients are mostly well-funded, fast-growing companies and we get to grow along with them.
Company
We are a boutique, Vancouver-based technical marketing agency, with a unique approach to digital. Engineers use mechanical flywheels to create consistent energy outputs. We create digital flywheels to create consistent business outcomes. By leveraging our expertise in traffic, conversion, and analytics, we create marketing systems that are self-reinforcing. Having doubled our revenue every year since launch at the start of 2018, we believe we’ve validated this approach.
Freedom is at the heart of our philosophy of work. We believe in empowering our team through education, entrepreneurial initiatives, and flexible work schedules. In addition, we provide all full-time employees with a generous benefits package, discretionary Health Spending Account and above-industry vacation policies.
We believe great work necessitates diverse perspectives and we take an inclusive approach to our workplace environment and hiring practices.
Position Overview
You'll be a great fit if:
- You can manage yourself and others – that means you’re driven, have strong attention to detail, and understand time management.
- You are a highly capable communicator, able to coordinate effectively with the leadership team, direct reports, clients, and contractors.
- You like managing projects and feel most comfortable when all work has clear timelines and accountabilities.
- You value growth through education - you enjoy both growing your own knowledge and educating others.
- You’re entrepreneurial – you’ve had your own website, side project, or business
Company
The right person has 3-6 years’ experience or equivalent skills in the following:
- Campaign Strategy (planning budgets, determining platform, targets, etc)
- Google Ads network (Search, Display, Video)
- Facebook Ads network (Incl. Instagram)
- Other networks (LinkedIn, content affiliates, Snap, etc)
- Targeting Setup (Incl. audience and keyword research)
- Copywriting
- Google Analytics
- Campaign optimization best practices
Bonus points for:
- Client/account management experience
- Experience in eCommerce, tech, or education
- Experience in other areas of digital marketing, especially funnel management, CRO, SEO, or marketing automation.
- A good eye for quality visuals
- Project management experience
- Client/account management experience
Compensation
$67,500.00 - $80,000.00